Web Development & Mobile App Development
Your website is the most important component of your company’s marketing plan. It’s the central hub for your messaging and content marketing efforts. All other marketing materials should support and drive traffic to your website. As website design and development technology has progressed over the years, you now have more digital marketing tools than ever before. Social media, blogs and mobile allow businesses and nonprofits to easily target and convert users by driving them to a well-designed website with a positive user experience or UX. We work with you to develop a user experience which delivers value to your audience. Value means repeat visits and referrals via social media and other channels. Using our years of experience and research, Wood Street’s web design and development solutions are customized to help you achieve your digital marketing goals.
Our in-house, award-winning web and graphic designers recognize the fact that usability, functionality, and visualization are the three important factors of an application interface or website. We work with you to ensure that your digital marketing goals are realized with the designs we create. Our process, which we’ve constantly developed and streamlined over the years, focuses on getting to know you, your company, and most importantly, your target audience. We develop design concepts that will meet and exceed your expectations and your marketing goals.
HTML and Cascading Style Sheets (CSS) are the foundation of all our web design projects. It’s of utmost importance that every site we develop be well organized, using the latest HTML and CSS standards. The W3C standards we use ensure a good user experience, as well as lay the groundwork for optimal search engine exposure.
A Blog is a type of website or addition to a website that allows you to display and manage your content with regular entries written by your company and monitor comments posted by users. Blogs have increased in popularity over the years because they allow users to easily update content and apply that content to opt-in emails or social media campaigns. They’re a great source for keyword rich terms and can have a positive impact on your website’s search engine optimization or SEO. Blogs via content marketing have become an invaluable part of any digital marketing strategy.
Social Media tools are easily accessed and abundant making them popular but also misunderstood. Proper planning is still required. The use of tools like Twitter, LinkedIn, and Facebook can enhance your marketing efforts, with your website acting as your central marketing hub. The content posted with these tools can also be integrated into Blogs and RSS feeds, automatically streamlining your content development efforts.
A CMS makes updating a website’s content easy enough for anyone to handle. Our custom websites allow your team to update content without coding or server management skills. No HTML, no FTP, no complicated systems. And the designs are customized for your marketing and communications goals. Your website’s success depends on the quality of your content and how often it’s updated.
Interested in selling your products online? A pre-built or custom eCommerce application will enable you to manage, organize and sell your products and services online safely and securely. We offer competitively priced SSL certificates and can customize a payment gateway solution to fit your business. Our eCommerce solutions will help you:
- Increase conversion through improved user experience
- Handle and process transactions in one location
- Manage inventory and pricing
Another service we offer our clients is website maintenance. Through this service, we’re able to provide you with recommendations to reach your marketing goals, make simple text updates as well as add additional pages of content to help in your SEO efforts. We provide this service to all new and existing clients even if we didn’t develop your website.
Since WordPress became a viable CMS, the WoW team has built over 50 custom WordPress sites for our customers. Once a site is launched, you need to ensure it is being maintained properly so it continues to be a valuable marketing tool for your company. We have put together a WordPress team to keep you safe, secure and up-to-date!
General solutions do not always meet up the expectations to make your company's functioning smoother. So, We also provide custom web app solutions that understands the requirements of your company's functioning and helps you manage your company in the best way possible. We use LARAVEL, CodeIgnitor and other latest frameworks to build WoW apps.
Our goal is to enable more people and organizations to have better and faster mobile apps. We build amazing cross-platform mobile, web, and desktop apps all with one shared code base using Ionic framework.
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